{"id":14946,"date":"2021-06-28T14:02:36","date_gmt":"2021-06-28T14:02:36","guid":{"rendered":"https:\/\/arklam.com\/blog\/arklam-house-future\/"},"modified":"2021-06-28T14:02:36","modified_gmt":"2021-06-28T14:02:36","slug":"arklam-house-future","status":"publish","type":"post","link":"https:\/\/arklam.com\/pl\/blog\/arklam-house-future\/","title":{"rendered":"Arklam presents the new home of the future in 360\u00ba"},"content":{"rendered":"\n<ul class=\"wp-block-list\"><li><em>The large-format\nsintered stone firm explores new ways to digitally showcase its latest releases\nto customers with Mimetic Landscapes. <\/em><em><\/em><\/li><li><em>A virtual\nshowroom &#8211; converted into a luxury home &#8211; which allows us to see how the latest\n6, 12 and 20 mm products would look in different rooms, including the kitchen. <\/em><em><\/em><\/li><\/ul>\n\n\n\n<p>The Arklam team has not only been working tirelessly to launch new collections in <a href=\"https:\/\/arklam.es\/en\/about-arklam\/\" target=\"_blank\" rel=\"noreferrer noopener\" aria-label=\" (abre en una nueva pesta\u00f1a)\">large-format sintered stone<\/a> onto the market. The firm is also exploring new ways to digitally showcase its latest releases to customers, inspired more than ever by natural materials. <\/p>\n\n\n\n<p>In a sector that has suffered in recent months for the lack of international design events and fairs, Arklam has created a new and exclusive <a href=\"https:\/\/arklam.es\/mimetic360\/\" target=\"_blank\" rel=\"noreferrer noopener\" aria-label=\" (abre en una nueva pesta\u00f1a)\">360\u00ba digital showroom<\/a>. An exhibition converted into a luxury home where we can see how large-format tiles look with different finishes and applications, as well as in strategic rooms such as the living room, bathroom, kitchen or outdoors. This is all accompanied by extensive technical information and exquisite interior design work by design professionals. <\/p>\n\n\n\n<h2 class=\"wp-block-heading\"><strong>Using\nArklam on kitchen countertops: Arklam as you&#8217;ve never seen it before<\/strong><strong><\/strong><\/h2>\n\n\n\n<p>Apart from being able to see the authentic\nand inspiring uses of Arklam in indoor and outdoor spaces, the virtual house\nhas a special role to play in the kitchen space, where it is possible to very\nquickly and intuitively see how the material would look as countertops.\nRecently launched series such as <strong>Rosa\nPersia<\/strong>, in a 12 mm thick version, or <strong>Syrac<\/strong>,\nin 12 and 20 mm; professionals will love the new releases for countertops and\ncooking islands. <\/p>\n\n\n\n<div class=\"wp-block-image\"><figure class=\"aligncenter\"><a href=\"https:\/\/arklam.es\/mimetic360\/\" target=\"_blank\" rel=\"noreferrer noopener\"><img decoding=\"async\" src=\"https:\/\/arklam.es\/wp-content\/uploads\/2021\/06\/arklam-house-360-2-1-1024x497.jpg\" alt=\"Arklam house 360\" class=\"wp-image-5080\"\/><\/a><figcaption><em>Kitchen space in Mimetic Landscapes by Arklam. The user can choose to change the countertop, floor and backsplash collection.<\/em><\/figcaption><\/figure><\/div>\n\n\n\n<p>The main advantage of the virtual house is\nthat it allows us to change the appearance of the countertop, get close to the\nmaterial with a magnifying glass to see the details of the design, change to\noverhead view and even coordinate the <em>backsplash<\/em>\nor the floor tiles with different materials, including the 6 mm version. <\/p>\n\n\n\n<div class=\"wp-block-image\"><figure class=\"aligncenter\"><a href=\"https:\/\/arklam.es\/mimetic360\/\" target=\"_blank\" rel=\"noreferrer noopener\"><img decoding=\"async\" src=\"https:\/\/arklam.es\/wp-content\/uploads\/2021\/06\/arklam-house-360-3-1-1024x466.jpg\" alt=\"Arklam Calacatta Gold\" class=\"wp-image-5078\"\/><\/a><figcaption><em>Overhead view of countertop in Arklam Calacatta Gold 12 &amp; 20mm thickness. <\/em><\/figcaption><\/figure><\/div>\n\n\n\n<p>Other advantages of this virtual showroom are that it allows us to change the colour and collection from inside the same room, download the catalogue, view image galleries and even view all the product technical information. Everything that the professional needs on a single <em>site.<\/em><\/p>\n\n\n\n<figure class=\"wp-block-embed-youtube wp-block-embed is-type-video is-provider-youtube wp-embed-aspect-16-9 wp-has-aspect-ratio\"><div class=\"wp-block-embed__wrapper\">\n<iframe loading=\"lazy\" title=\"Arklam House 360\u00ba | Our sintered stone novelties like you&#039;ve never seen before\" width=\"580\" height=\"326\" src=\"https:\/\/www.youtube.com\/embed\/m6yowsI59Ww?feature=oembed\" frameborder=\"0\" allow=\"accelerometer; autoplay; clipboard-write; encrypted-media; gyroscope; picture-in-picture; web-share\" referrerpolicy=\"strict-origin-when-cross-origin\" allowfullscreen><\/iframe>\n<\/div><\/figure>\n\n\n\n<p>Beyond being a source of inspiration, the\nArklam house is designed to be a powerful sales tool. The virtual platform\nincludes a video call service that will allow the sales team to connect with\nits customers and accompany them on a guided tour throughout the property. A\npioneering communication and sales channel that allows professionals and\ncustomers to see the product applied in real rooms with all the guarantees of\nquality and high definition. <\/p>\n\n\n\n<h2 class=\"wp-block-heading\"><strong>Mimetic\nLandscapes: a concept that makes products shine<\/strong><strong><\/strong><\/h2>\n\n\n\n<p>Arklam offers a variety of features that\nmake the material an excellent solution for customers: excellent technical\nfeatures, versatility, easy placement and handling to <em>create without limits<\/em>, and a look that is faithfully inspired by\nnature. <\/p>\n\n\n\n<p>In its virtual showroom, Arklam mainly\nbolsters this third pillar, a unique design. Thanks to extensive work on raw\nmaterials, the use of special inks which are unique on the market and\ninnovative product design, the firm is getting ever-closer to the natural\nmaterials. In Mimetic Landscapes, Arklam draws on the near-perfect mimicry of\npieces and materials found in nature. <\/p>\n\n\n\n<p>The new Arklam house has also worked on\nits mimetic quality outside the property. Not only because the fa\u00e7ade is also\nfitted with Arklam, demonstrating its ability to be used in this setting; but\nbecause the structure has also perfectly blended into nature. <\/p>\n\n\n\n<div class=\"wp-block-image\"><figure class=\"aligncenter\"><a href=\"https:\/\/arklam.es\/mimetic360\/\" target=\"_blank\" rel=\"noreferrer noopener\"><img decoding=\"async\" src=\"https:\/\/arklam.es\/wp-content\/uploads\/2021\/06\/arklam-house-360-4-1-1024x497.jpg\" alt=\"Arklam house 360\" class=\"wp-image-5076\"\/><\/a><figcaption><em>Start of the 'Mimetic Landscapes&#8217; by Arklam virtual tour. The property also mimics its surroundings.<\/em><\/figcaption><\/figure><\/div>\n\n\n\n<h2 class=\"wp-block-heading\"><strong>The\nArklam 2021 New Products catalogue includes new realistic stones and marbles<\/strong><strong><\/strong><\/h2>\n\n\n\n<p>As part of the product launch for the\nfirst half of 2021, Arklam includes several realistic stones and marbles, whose\ndesign is full of nuances and details. <\/p>\n\n\n\n<p>In the stone segment, the firm proposes <strong>Rosa Persia<\/strong>, with elegant whitish\nveins, fossil inlays and slight shading; and <strong>Bateig<\/strong>, a very neutral and modern design in two colours: Blue and\nVerona, with the second very warm and earthy. Both collections offer a 6 mm and\n12 mm version, the latter for kitchen countertops. <\/p>\n\n\n\n<p>In marbles, this season Arklam is opting\nfor very white background pieces and very marked veins. In a purple colour in\nthe case of <strong>Lilac<\/strong>, and oxides, in\nthe case of <strong>Syrac and Calacatta Gold<\/strong>,\ninspired by marble worn over time. In addition to the 6 and 12 mm formats,\nthese three series are supplemented by the thicker 20 mm version, which has\nrecently been launched, which handles similar to the real stone. <\/p>\n\n\n\n<div class=\"wp-block-image\"><figure class=\"aligncenter\"><a href=\"https:\/\/arklam.es\/mimetic360\/\" target=\"_blank\" rel=\"noreferrer noopener\"><img decoding=\"async\" src=\"https:\/\/arklam.es\/wp-content\/uploads\/2021\/06\/arklam-house-360-5-1-1024x717.jpg\" alt=\"Lilac kitchen\" class=\"wp-image-5074\"\/><\/a><figcaption><em>Kitchen with Lilac countertop (12 and 20 mm thick) and coordinated floor and wall tiles in its 6 mm polished finish version.<\/em><\/figcaption><\/figure><\/div>\n\n\n\n<p>Discover all the collections in the new Arklam 'Mimetic Landscapes&#8217; house. <a href=\"https:\/\/arklam.es\/mimetic360\/\" target=\"_blank\" rel=\"noreferrer noopener\" aria-label=\" (abre en una nueva pesta\u00f1a)\">Get exploring!<\/a><\/p>\n","protected":false},"excerpt":{"rendered":"<p>A virtual showroom &#8211; converted into a luxury home &#8211; which allows us to see how the latest 6, 12 and 20 mm products would look in different rooms, including the kitchen.<\/p>\n","protected":false},"author":1,"featured_media":14947,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"inline_featured_image":false,"footnotes":""},"categories":[490],"tags":[],"class_list":["post-14946","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-news-pl"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.3 - 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